Case Study: 262 Sales Leads in 6 Months for Copywriting Consultant

262 Sales Leads in 6 Months for Copywriting Consultant

Here's an example of how we helped a direct-to-consumer (D2C) copywriting expert get 262 qualified sales leads in 6 months.

A "Sales Lead" is a person who is ready for a meeting and interested in the client's products or services.  

Offer

Here's an example of how we helped a direct-to-consumer (D2C) copywriting expert get 262 qualified sales leads in 6 months. A "Sales Opportunity" is a person who is ready for a meeting and interested in the client's products or services.

Before they partnered with us:

The client offers Facebook copywriting services for e-commerce stores and is gradually expanding into TikTok Ads and content creation. Before partnering with us, they relied on referrals and manually sent a few emails and cold DMs to e-commerce stores, which proved non-scalable and too time-consuming.


We took them on a partner.


Since this client had a performance-based offer we knew it would do well with our system. Nowadays it is hard to get results in the eCommerce industry without having a strong offer like this.

Here’s how we did it:  

Lead Sourcing

We used our own custom scraping methods to find the domain names of e-commerce shops that matched the client's ICP. This helped them grow their business. Then, we added information from other sources to the data to find out how to get in touch with key decision-makers.


Domain & Inbox Setup

To send high-volume email campaigns with strong deliverability, we used a web of email inboxes that spread out the volume over each of them in a fashion we call 'load balancing.' We also employed A/B testing and spintax to optimize the scripts and emails for better deliverability.

Testing & Optimization Strategy


We also employed A/B testing and spintax to optimize the scripts and emails for better deliverability.


Spam Monitoring

Throughout the campaign, we closely monitored deliverability of each inbox on all major ESPs to ensure the emails were landing in the right inboxes.



Campaign Results

As a result of our partnership:

  • Received 262 meeting-ready leads in 6 months
  • Was able to close high value clients because of our leads
  • Finally had a reliable and scaleable client acquisition method

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